Product Images for Beauty Glow’s new launch

Beauty Glow recently hired Ekblad Media for product photography ahead of their launch of a new line of vegan makeup brushes. Beauty Glow’s brushes are extremely soft and suitable for various types of makeup.

The brief was to create e-commerce images showcasing the entire set of brushes, as they are sold as a complete package, with flattering lighting on each brush. My client provided reference photos featuring backlighting and brushes being used with some form of mineral makeup or powder, creating dramatic effects as the makeup scatters in the air. Another request was to show the brushes in use with both liquid and mineral makeup to demonstrate that the product is compatible with the dream customer’s preferred makeup types.